My predilection for fashion boys - plus the fact I share the same taste in men with Daisy Lowe - is the reason I’m still single, but with Paul Costelloe kicking off London Fashion Week in a matter of minutes at the Natural History Museum, I have seven days to indulge my guiltiest and most self-destructive pleasure.

(Actually make that six because every self-respecting fashionista knows that Fashion Week doesn’t really last a week.)

So it came as no surprise to find a fabulous article called How Do You Pull A Straight Boy At A Fashion Party? by Gemma Soames from the Times Online left on my desk by a well-meaning colleague a couple of seasons ago along with a note saying “Thought you might appreciate this!”

Among Gemma’s essential tips are: “Don’t look like a fashion girl” (Good plan…if you want to pull a civilian. Why hide your couture at a fashion party?) “Head for the smoking area” (if you want to pull a smoker…no thanks), and “If in doubt, head for the photographers” (if you’re fine about your future boyfriend being surrounded models for a living.)

Fits of jeans are determined by current styles, sex, and by the manufacturer. Here are some of the fits produced for jeans:

Ankle jeans, Baggy jeans, Bell bottom/Flares, Bootcut, Boy cut or Boyfriend (for women), Carpenter jeans, Classic, Hip-huggers, Loose jeans, “Mom” jeans, Original jeans, Overall, Phat pants, Relaxed Fit, Saggy, Skinny jeans, Slinkies, Straight jeans, Wide leg, Jorts (Jean shorts).

Rises in jeans (the distance from the crotch to the waistband) range from high-waisted to superlow-rise. Jeans for men usually have a longer rise and zipper, whereas women have a shorter rise and zipper, although exceptions do exist.